The Direct Marketing Association of Detroit (dmaDetroit) has been active in Southeast Michigan since 1959.  You will find our organization is The Pulse of Direct Marketing in Detroit! If you are a marketer interested in learning more about the art and science of direct marketing, networking with other marketing professionals with similar interests, or just looking for competent professional suppliers, dmaDetroit is the place for you to reach out and get involved!

2012 Target Awards	Here's What's New with dmaDetroit!

Join dmaDetroit! We believe that membership can elevate your career and can grow your business - it will also add depth to your personal contacts within the industry. Active participation can also position your company as a direct marketing leader in the community. Other benefits include: - Discounted event rates - Relevant topics presented by renowned marketers - Networking opportunities - Promotional opportunities   Welcome to our Newest Members!                                                                   Kevin Overlock            Judson Clark          Marisa Marinelli        Shannan Heaman           Tim Hendricks Membership Benefits-Learn More   dmaDetroit Brochure PDF	16th Annual Advanced Integrated Marketing Symposium (AIMS) Thursday, March 29, 2012 Detroit's most informative and best attended event in direct marketing. Now in its 16th year, the Advanced Integrated Marketing Symposium (AIMS) Location: The Westin Book Cadillac Detroit This event is one you don't want to miss! Register here: http://tinyurl.com/2012AIMSdmaDetroit   This year's symposium will focus on OPTIMIZATION.- how you can deliver optimal experiences across multiple customer touch points. Come hear how the marketing mix is evolving and what world-class marketers are doing to stay engaged with their audiences. Speaker line up: Jim Campbell, U.S. Vice President, Performance Vehicles and Motorsports, General Motors Corporation Andrea Riley, Automotive Marketing Executive, Ally Financial Jenny Holaday, Senior Vice President of Operations, MotorCity Casino Hotel Joel Book, Director of eMarketing and Education, ExactTarget Keith Shields, Director - Decisions Sciences group, Marketing Associates Todd Stainbrook, Head of Automotive, Specific Media Tyson Higginbotham, VP Marketing/Business Development, COG INC For more information, call 248-955-8151 or e-mail dmadetroit@hotmail.com Register at http://tinyurl.com/2012AIMSdmaDetroit Pricing: Early bird pricing through February 29, 2012: $195 dmaDetroit members $295 non-members Pricing after February 29, 2012: $225 dmaDetroit members $340 non-members AGAIN; WE LEARN FROM THE BEST!   David Brown, EVP/GM, Meredith Xcelerated Marketing January 19, 2012 Luncheon Recap   Talk about starting 2012 right! dmaDetroit did it with a knockout presentation and Customer Relations Management from Meredith Xcelerated Marketing’s EVP and General Manager, David Brown. dmaDetroit’s audience eagerly absorbed information from Mr. Brown who took the letter “C” from CRM and showed attendees how CRM efforts reach beyond a customer-only focus. He demonstrated how the “C” also can mean confusion, CMO’s, communities, consortiums and, especially, content. Those responsible for CRM must work to understand individuals as well as markets and focus on relationships in addition to markets – and create a roadmap to better provide... more     OUR BEST EDUCATIONAL EVENT, EVER!           The aroma of good old-fashion bacon and eggs filled the air. Steaming coffee invited you still closer to the bountiful breakfast buffet, loaded with everything you might want in an edgy but healthy array.         All designed to help you get ready for one of dmaDetroit’s most interesting events, including a pair of educational seminars, coupled to an exceptionally powerful luncheon panel discussion.         The morning began with an intriguing treatise on Psychology-Based Marketing, presented by Jeanette McMurtry, Principal of e4Marketing Company. She dove right into our minds by reminding us that computer generated materials allow us to go beyond mere personalization of our marketing tools.         Technology enables us to …CLICK HERE FOR COMPLETE ARTICLE   Response Newsletter Want to know more about what's going on with the dmaDetroit and how you can get involved? Sign up for dmaDetroit's e-newsletter today! ____________________________________________________   The dmaDetroit Launches Interactive Job Board for the Direct and Interactive Marketing Industry!   dmaDetroit Career Network By visiting http://jobbank.dmad.org, employers and recruiters can use the dmaDetroit Career Network to reach the largest audience of Direct and Interactive Marketing professionals, including the 500 members of the dmaDetroit. dmaDetroit members are experienced marketing professionals who annually recommit to uphold the highest standards of professional conduct. View the full dmaDetroit Career Network Press Release.